A media firm that has worked with the likes of Google and Meta has admitted that it can target adverts based on what you said out loud near device microphones.

Media conglomerate Cox Media Group (CMG) has been pitching tech companies on a new targeted advertising tool that uses audio recordings collected from smart home devices, according to a 404 Media investigation. The company is partners with Facebook, Google, Amazon, and Bing.

In a pitch deck presented to GoogleFacebook, and others in November 2023, CMG referred to the technology used for monitoring and active listening as “Voice Data.” The firm also mentioned using artificial intelligence to collect data about consumers’ online behavior.

  • N0body@lemmy.dbzer0.com
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    15 days ago

    ”In most moments of the day, there’s a smart device in within two-inch radius of us. That means a smart device is likely within earshot when we talk about our plans for the weekend, how badly we need our kitchen remodeled, or which SUV model is best for the family with our spouse, and so much more,” the company wrote.

    Facebook and Google swear they cast it into the fire, because they don’t want to take away your privacy to make money. Do you believe them?

        • IsThisAnAI@lemmy.world
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          15 days ago

          Ignorant lemmings who don’t understand there are billions and billions of dollars going into Sec ops research who would give both their nuts, ovaries, or whatever to make this discovery and can’t be bothered to understand how the hardware chip powering the on word works.

          • N0body@lemmy.dbzer0.com
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            14 days ago

            If a device can start listening when you say, “Hey Siri,” it can also start listening when you say other words.